nothing wrong w/selling a plant as-is. it's kovachii, folks, not a line-bred roth, which i believe they do cull.
Lance, why do you say this is a weak plant that wouldn't survive in the wild? Looks pretty healthy to me even with a wonky first bloom. Besides, even 'weaker' individuals often carry genes that are valuable to maintain in a population. If we're entertaining grandiose visions of preserving a rare species in captivity, then linebreeding for bigger, rounder flowers is probably a lot worse for the captive population's long term fitness than is failure to cull out subjectively uglier individuals.
As a professional breeder you should compost it and not perpetuate poor genetics.
It is interesting to me that I can't recall another thread like this on on of our vendor forums. I am somewhat disturbed by the judging of John and his decision. The Orchid Zone has been a great supporter of this forum since John took over the operation of the business and it has been so nice to have Orchid Zone finally participate more in this community. Not too long ago very few of us could buy anything from their breeding. I remember a time where folks complained about the exclusivity of the business and now this?
Shame that something like this may drive them away from sharing opportunities and participating here.
But selling with the full disclosure now does not guarantee that this plant several month later will appear on ebay with tag "OZ breeding" without ugly looking flower and with very good price and somebody will buy it. And then the reputation can be ruined
I support John in this instance. I also face this quandary when selling plants in bloom, and I do something similar:
1. I sort the plants in order of the flower quality
2. I price them accordingly, with lesser quality flowers cheaper and
3. Put them out on the table together and let the buyers choose.
Some pay for the higher quality and some happily grab the lower priced plants. There have been times when someone picks up a lesser flower and states that they like it better than the other ones. As has been said earlier: Beauty is in the eye of the beholder.